Exclusive to the British Selfridges store, Amouage has launched a new fragrance that evokes "a subtle and enigmatic masculinity". The composition starts vividly and spicy, highlighted with citruses and a surprisingly chypre retro touch. This time, the focus is on strong earthy nuances of wood; deep, dark and a bit creamy.

According to the brend: "Amouage’s Bracken Eau de Parfum begins with vibrant top notes of lavandin, nutmeg and clove. With a spectrum of light caressing the woods, both Lemon and Bergamot open this fragrance by blanketing a sensation of brightness over wet earth with geranium, cinnamon, cedarwood and sandalwood coming together to seduce the earthy character of musk and patchouli in the base, the aura of which lends a retro touch to this distinguished fragrance".